STRATEGIC MANAGEMENT SEVENTH EDITION

KSh 1,500.00

Strategic Management, Seventh Edition offers a practical and comprehensive guide to formulating, implementing, and evaluating business strategies. Featuring updated cases and real-world applications, it equips students and managers with the tools to achieve sustainable competitive advantage.

1 in stock

EAN: 9780072290752 Category:

Description

Strategic Management, Seventh Edition provides a comprehensive framework for understanding, formulating, and implementing effective strategies in today’s dynamic business environment. This edition blends theory with real-world applications, offering case studies, practical tools, and updated research to guide decision-making at all levels of management. Covering topics such as competitive advantage, corporate governance, global strategies, and innovation, the book equips students and professionals with the critical thinking skills needed to analyze complex business challenges. With clear explanations, engaging examples, and a focus on contemporary issues, it remains an essential resource for business students, executives, and managers seeking long-term organizational success.

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