THE PORTABLE MBA

KSh 1,500.00

The Portable MBA by Eliza G.C. Collins and Mary Anne Devanna is a comprehensive guide that encapsulates the core curriculum of a first-year MBA program. Drawing insights from esteemed faculty at top business schools, the book offers concentrated seminars on essential business disciplines, including accounting, marketing, strategic management, and more. Designed for professionals seeking MBA-level knowledge without the time and expense of a formal program, this 386-page volume serves as an invaluable resource for business literacy and practical application.

1 in stock

EAN: 9780471619970 Category:

Description

The Portable MBA by Eliza G.C. Collins and Mary Anne Devanna is a comprehensive guide designed to replicate the core curriculum of a first-year MBA program. Drawing insights from esteemed faculty at top business schools like Harvard, Wharton, Columbia, Stanford, and MIT, the book offers concentrated seminars on essential business disciplines.

Key topics covered include:

  • Managing People

  • Quantitative Tools

  • Managerial Economics

  • Accounting

  • Financial Management

  • Human Resource Management

  • Marketing Management

  • Information Technology

  • Operations and Production Management

  • Strategic Management

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